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筆者去年寫的一篇BLOG介紹APPLE的AD MISUNDERSTOOD 想不到 居然今年得到了艾美獎最佳廣告獎, 讓大家回顧一下!
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 影片引用資料出處:UIP中文官網http://www.uip.com.tw/
0:09 What happened?
0:12 What did you do to my stomach?
0:17 What's going on?
0:18 We've merely slipped you a package in your lower tummy.
0:22 And you're going to transport something very special to us.
0:59 Hey!
1:01- You speak English? - No...
1:03- Do you speak English? - Yes! Yes!
1:05- Take me to a hospital, now! - A hospital.
1:07 Somebody put a bag of drugs inside me. I need you to take it out.
1:10 It's leaking.
1:12 It is estimated most human beings
1:15 only use 10 % of their brain's capacity.
1:18 Imagine if we could access
1:20 100 %.
1:22 Interesting things begin to happen.
1:25 Yes?
1:26 My name is Lucy. I've just red all your research on the human brain.
1:29 It's a little rudimentary, but you're on the right track.
1:32 Thank you.
1:34 I've access to 28 % of my cerebral capacity.
1:36 I can feel every living thing.
1:38 Since when did you start writing Chinese?
1:42 Since an hour ago.
1:45 What happens when she reaches 100 %?
1:48 I have no idea.
1:52 All this knowledge.
1:55 You can unlock secrets that go beyond our universe.
1:59 I'm not even sure that mankind is ready for it.
2:04 It's like all things that make me human are fading away.

 
The Henry Graves Supercomplication by Patek Philippe, 1933.
 (picture from greyherbert )

   
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常聽到的熱門品牌英文廣告Advertising Slogans




1
3M – Innovation.


2
Adidas – Impossible is Nothing.


3
Ajax – Stronger than dirt.


4
Aston Martin – Power, beauty and soul.


5
Blogger – Push button publishing.


6
Burger King – Have it your way.


7
Calvin Klein – Between love and madness lies obsession.


8
Canon – See what we mean.


9
Coca Cola – Open Happiness.


10
Coca Cola – Twist the cap to refreshment.


11
Disneyland – The happiest place on earth.


12
DuPont – The miracles of science.


13
EA – Challenge everything.


14
Energizer – Keeps going and going and going.


15
FedEx – When there is no tomorrow.


16
Fortune – For the men incharge of change.


17
Hallmark – When you care enough to send the very best.


18
Holiday Inn – Pleasing people the world over.


19
IBM – Solutions for a smart planet.


20
IMAX – Think big.


21
KFC – Finger lickin’ good.


22
Kodak – Share moments. Share life.


23
Levis – Quality never goes out of style.


24
M&Ms – Melts in your mouth, not in your hands.


25
Marks & Spencer – The customer is always and completely right!


26
McDonalds – I’m loving it.


27
Nike – Just do it.


28
Nikon – At the heart of the image.


29
Nokia – Connecting people.


30
Olympus – Your vision. Our future.


31
PlayStation – Live in your world. Play in ours.


32
Porsche – There is no substitute.


33
Red Cross – The greatest tragedy is indifference.


34
Reebok – I am what I am.


35
Sony – Make Believe.


36
Vodafone – Make the most of now.


37
Volkswagen – Think Small.


38
Walmart – Save Money. Live Better.


39
Yellow Pages – Let your fingers do the walking.

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